Unlocking Your Unique Brand Identity
Building the Foundation for Your Brand Story
Do you know the elements that make up your core identity? Or how your core identity manifests in the brand of your business?
The exploration of your brand identity is the essential first step in developing your elevator pitch and the unique selling narrative of your brand.
In the era of accelerated digitalisation - a strong, authentic and well-communicated brand becomes a reliable source for achieving a competitive edge. Research shows that 12 identity elements are the key success factors for growing your Cyberpower Brand.
The Brand Identity Tool is the proven method to uncover the identity elements that you activate the most as well as the elements that you could still tap into for further business growth.
This package includes:
- Access to the unique Brand Identity Tool questionnaire
- A detailed and personalised report based on your answers
- Explanatory descriptions for each identity element
- A 30-min coaching session with Dr. Priya E. Abraham to discuss your results and further steps.
Your Instructor
Priya E. Abraham is a digital transformation strategist, privacy advisor, coach and author. Priya brings 20+ years of experience in global business across industries, working with established enterprises and start-ups.
In addition to holding a PhD in Business Anthropology and an MBA, she is an accredited Data Protection Officer. Priya has lived and worked in Europe, Russia, the U.S. and MENA. Her diverse background and expertise in all things remote are brought to life in this carefully curated course, to help entrepreneurs survive and thrive in the cyber landscape we face today.